Welcome to another Three Things Thursday
This week reminded me of the power of the internet. After posting my newsletter last week, I heard from Jack Butcher as we started a conversation on twitter. As usual, I highly suggest you check out his twitter feed, the Visualize Value Twitter feed, and all of his courses. Jack lives in New York and I live in Texas. I speak with him more often than many of my friends I grew up with.
The internet wins. Twitter magic is real.
This tweet from rising star, Brandon Zhang of Student Mindset, really explains this feeling:
Make friends on the internet and enjoy the results.
Now for Three Things.
This visual by Jack Butcher
Noise is what you say. Signal is what they remember.
This visual by Jack came across my feed this week as I was working with a close friend to begin writing down the core pillars of Performative Speaking. The timing could not have been better.
The philosophy of Performative Speaking is that people DO NOT remember words but they DO remember feelings and emotions.
The methodology asks the speaker to search their own personal experiences with art, culture, media, pop culture, or even travel to identify something that made them feel a certain emotion or feeling. By identifying this feeling from their own personal experience, the speaker can begin to frame a performance with the goal to create that same emotional feeling in the audience.
In Performative Speaking the tools available are tone, volume, movement, body language, and oratory tricks such as repetition, floating opposites, and the rule of three.
If a speech is just words, it will be noise. If a speech is emotion, it will be remembered. This understanding will change how you approach public speaking.
Choose your approach wisely.
This article by Web Smith of 2PM titled “The Type House”
“The value of prolific writing and creativity is that you’re always in a pattern of thought.” This line hit home for me. As I stated last week, earn with your mind and not your time. Writing and creativity can be put out in the world and reach an audience 24/7/365.
When we sleep, the work is being read or consumed. When we vacation, the work is being read or consumed. When the work is read or consumed, we get feedback. This creativity loop feeds on itself and provides the opportunity for exponential growth.
Web points out a great example of this is David Perell who has gone from online writer to creator of a seven-figure online education business. This happens because “the great secret of creativity is that it can evolve. Many of today’s brightest businesses were yesterday’s projects-turned-ventures.” This is why I started a newsletter.
These creative passions sit in our brains waiting to burst forth. Writing and creating is a medium to express ourselves. An expression for ourselves, but open to others.
The newsletter industry continues to grow rapidly and there will surely be changes along the way. Individuals now organize into groups to push out more content. They create paid subscription models and many resemble a traditional newspaper.
The evolution will continue. Great writing and creativity will win out. I hope that Three Things Thursday will fit into that group.
On a side note, Web Smith is a brilliant guy and should be followed on twitter. Sign up for 2pm. There is a free version (once a week) and an executive membership (two more times a week) that provides a ton of value to the reader. I encourage you to sign up. Being an executive member has been an incredible experience and I look forward to the resources and writing provided by Web every week.
“That was when I realized, as terrifying and painful as reality can be, it’s also the only place where you can find true happiness. Because reality is real.” Ready Player One
This week I published my newest article here: This is what anime can teach you about Performative Speaking
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See you next Thursday
Nice post Robbie. Looking forward to seeing your stuff on Thursdays